Hearing aids are brilliant items, but they're not normally admired for the packaging they arrive in. Now though, they're getting a branding upgrade. Goodmorning Technology designed a package for hearing aid company Widex, which is sure to spark a fierce rivalry amongst competitors to match, and exceed their design.
Using a two layer raster effect, the sound wave illustration on the box moves, "spelling" out Widex's slogan, "High Definition Hearing".
We look forward to seeing future innovations in this area!